Hainan boasts uniquely advantageous tropical marine resources across China. With pristine sea areas, suitable water temperatures and excellent water quality, it nurtures a rich variety of premium marine produce with sweet and authentic flavours. Relying on the dividends of the Hainan Free Trade Port’s customs closure operation, upgrading policies for tropical high-efficiency agriculture and the high-quality development plan for marine fisheries, Yingtian Ark is rooted in Hainan. We are exploring the track of marine characteristic agricultural products, cooperating with coastal breeding bases and high-quality offshore fishing resources, and building a full-process standardized seafood supply chain from sea areas to dining tables, so that authentic Hainan seafood can travel out of the island and reach customers nationwide.
In recent years, Hainan has continuously promoted the transformation and upgrading of marine fisheries. It vigorously develops ecological aquaculture, green fishing, intensive processing of aquatic products and the construction of cold-chain logistics systems. The province focuses on the standardization, branding and traceability development of marine agricultural products, striving to build the distinctive industrial name card of “Hainan Seafood”, and convert blue marine resources into the industrial advantages of high-quality development in marine economy. Following the overall layout of Hainan’s agriculture and marine industries, Yingtian Ark is deeply integrated into the construction system of Hainan’s modern fisheries. Centered on the core standards of “original ecology, high quality, short circulation and fresh locking”, we delve into high-quality local Hainan seafood agricultural products, and solve industry pain points including chaotic circulation, poor fresh-keeping performance and scattered quality control in the seafood sector.
Rooted in Hainan, Strictly Selecting Original Ecological Premium Seafood Resources
Different from ordinary seafood circulating in the market, all seafood agricultural products of Yingtian Ark originate from local Hainan sea areas and compliant ecological breeding bases. Hainan’s sea areas are free of pollution, with proper salinity and sound microbial ecology. Seafood here grows in natural cycles, featuring firm and sweet meat without heavy fishy odour, making it a natural high-quality seafood producing region.
We adhere to the principle of strict source selection. We directly connect with local fisherman cooperatives and standardized breeding bases, cutting out price increases from multiple intermediate merchants. We lock in high-quality supplies the moment seafood comes ashore. All seafood is strictly screened by specification, appearance and freshness. Substandard, damaged and low-quality goods are eliminated, and only plump, highly fresh seafood with pure taste is retained, laying a solid foundation for product quality at the source.
Full-Cold-Chain Fresh Locking, Establishing New Freshness Standards for Hainan Seafood
The biggest challenge for seafood lies in preservation and transportation. Hainan is far from inland areas. Traditional seafood circulation involves many links and long transit time, which easily leads to deteriorated taste, loss of freshness and high transportation losses.
To tackle the circulation pain points of Hainan seafood, Yingtian Ark builds a dedicated cold-chain fresh-keeping system tailored for tropical seafood. We have formed the standardized workflow: sorting after landing → rapid cooling → low-temperature pre-treatment → fresh-locking packaging → direct cold-chain delivery. Right after landing, seafood enters the low-temperature sorting workshop immediately for quick cleaning, grading and quick-freezing to lock freshness, preserving the original sweet taste of the ocean and retaining the authentic flavour as if the seafood has just been caught from the sea.
Meanwhile, we adopt professional shockproof thermal insulation packaging for seafood and trunk transportation under low-temperature cold chains. The whole process realizes temperature, humidity and time control, greatly reducing damage during transit.
Brand Building & Traceability, Aligned with Hainan Fresh Product Standards
In terms of quality control and traceability, we benchmark the “Hainan Fresh Product” brand construction requirements. All seafood undergoes quality screening and inspection. We carry out brand building in accordance with the “Standard + Certification + Testing + Traceability” integrated system, so consumers can check product information and origin data.
We cooperate with local fishermen and breeding bases through order-based cooperation. We stabilize purchasing channels for aquatic products and expand sales routes to help fishermen increase income, practicing the mission of rural revitalization.
Looking Forward
In the future, Yingtian Ark will continue to develop both terrestrial tropical crops and marine characteristic produce. We will keep exploring the value of high-quality Hainan agricultural products, stick to standardized and branded operation, tell the story of Hainan’s mountain and sea specialties, and bring more authentic flavours from Hainan to consumers all over the country.
